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Self-Media promotion content of children's playgrounds

Author: Cherry Li     Publish Time: 2024-07-26      Origin: Site

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In the Internet era, more and more people prefer to obtain information and make purchases through social media. With the popularization of the Internet, self-media has become an important means for publicity and promotion in all walks of life.

As a traditional brick-and-mortar store, children's playgrounds can also gain more exposure and sales opportunities through self-media platforms.

For children's playgrounds, by establishing their own self-media platforms, they can showcase their brand image and product features to more potential customers. At the same time, publishing high-quality content on self-media platforms can also increase fan stickiness and promote conversion rates.So, if indoor children's playgrounds use self-media for publicity, what types of content can be posted?

1.Share Daily Routines in the Store

If you don't know what to post at the beginning, start from the basic life and work. The most ordinary hustle and bustle of life offers materials for shooting tiktok videos everywhere.

Treat customers as friends and share your daily life, such as starting from the store decoration, daily cleaning and sweeping, daily preparations before opening, and daily services for customers, etc.

These daily routines actually belong to a flesh-and-blood life and are more likely to resonate with customers!

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2.Display of Amusement Projects

Publish short videos of various exciting and interesting amusement projects in the amusement park, showing the features and gameplay of the projects to attract users' interest and curiosity.


3.Professional Tours and Guides

Provide tours and guides of the amusement park, including project introductions, play sequences, precautions, etc., to help users better plan their trips and enjoy the fun of the amusement park.


4.Sharing of User Experience Processes

Publish the happy moments of children in the amusement park, and convey happiness and positive energy through children's screams, laughter, and surprises to attract more parents' attention to the amusement park.

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5.Interactive Games and Lucky Draw Activities

The park can launch a series of interactive game lucky draw activities through the official account platform to increase tourists' sense of participation and interactivity. For example, launch online quiz lucky draw activities to encourage families to participate and win prizes. This can not only improve the interactivity and activity of the official account but also increase the park's exposure and word-of-mouth effect.


6.Share Children's Happy Moments in Real Time

Children's playgrounds can share children's happy moments in the park in real time through the official account and tiktok short-video platform. Through carefully shot and edited photos and videos, show the joyous atmosphere and safe environment of the park. This can not only reassure parents to bring their children to play but also attract the attention and interest of more families.


7.Regular Release of Coupons and Special Offers

Through the official account and tiktok short-video platform, children's playgrounds can regularly release various coupons and special offers to attract more families to bring their children to play. This not only provides parents with economical choices but also increases the user stickiness and repurchase rate of the park.

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8.Activity Previews and Online Registrations

Children's playgrounds can use the official account and tiktok short-video platform to preview upcoming activities in advance and provide the function of online registration. Parents can learn about the latest activity information on the official account and directly sign up to participate. This way not only saves parents' time and energy but also improves the participation and exposure of the activities.


Through the above several methods, children's playgrounds can use self-media platforms to come up with new tricks and attract more families and children to come and play. Through careful planning and operation, the official account and tiktok short-video can become a bridge for communication and interaction with readers, providing valuable information and inspiration, and bringing a better children's playground experience for parents and children. Let's work together to explore the possibilities of combining children's playgrounds and self-media!

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