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What are the venue requirements for an indoor children's playground?

Author: Cherry Li     Publish Time: 2024-07-16      Origin: Site

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Opening an indoor children's playground, choosing the location is the first step towards success. For entrepreneurs who intend to enter this industry, selecting a suitable venue is particularly important, and can even be said to be the most critical link in the entire entrepreneurial process. So, what factors do we need to consider comprehensively when seeking and evaluating potential venues to ensure that we choose the most ideal location for the playground?

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1. Location selection

An ideal location should have high foot traffic, convenient transportation, and sufficient parking spaces to ensure a continuous flow of customers and make it easy for parents and children to come and play. Business centers, bustling shopping malls, large shopping centers, and large supermarkets with crowded people are all high-potential options for site selection. In addition, residential communities, storefronts, and places around kindergartens and other places where children gather are also excellent choices for opening indoor children's playgrounds.

At the same time, we must pay particular attention to the safety evacuation conditions of the venue when selecting the location. An excellent operating venue should be designed reasonably, ensuring that crowds can evacuate quickly in an emergency, thereby effectively reducing safety hazards and providing children with a safe and comfortable play environment. Therefore, in the location selection, we must take into account multiple factors such as pedestrian flow, transportation convenience, target customer groups, and safety evacuation, to lay a solid foundation for the successful operation of the indoor children's playground.


2. Height and Shape of the Venue

When considering opening an indoor children's playground, the height and shape of the venue are also elements we need to study in depth. The clear height of the venue not only affects the overall spatial feeling of the playground but also directly affects the comfort and safety of the children during play. We strongly recommend that the clear height of the venue should be at least 2.8 meters or more. This height setting can fully demonstrate the openness of the playground and create a comfortable and unconstrained play atmosphere for children.In addition to height, the shape of the venue is also crucial. To maximize the use of every inch of space and enhance children's play experience, we should try to choose a venue with a regular shape and no obvious obstacles. The number of pillars or other obstacles in the store usage area should be reduced as much as possible to avoid space waste and inconvenience during children's play. By carefully selecting and planning the height and shape of the venue, we can create a safe and comfortable play space for children, allowing them to play and enjoy themselves in the playground.


3. Floor level location

When selecting the floor level location for an indoor children's playground, we must be particularly cautious. Generally, it is recommended to choose a floor between the first and third floors. This is because the setting of low floors ensures that children can evacuate quickly and safely in emergencies such as fires. If a negative first-floor or a high floor above the third floor is chosen, it will be extremely difficult to evacuate in case of an accident, which undoubtedly increases significant safety hazards. Therefore, as investors, we must consider the floor level location carefully and prioritize the safety of children to create a fun and safe play environment for them.

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4. Neighbors

When choosing the location of an indoor children's playground, "neighbors" is a frequently overlooked but essential factor to consider. Consumers' psychology is often influenced by the surrounding environment. They often make indirect judgments about the quality and strength of a new business by observing neighboring brands or merchants. Therefore, carefully choosing a high-quality neighbor can not only significantly improve your brand's image but also may bring more potential commercial opportunities to your playground. A good neighboring brand can attract similar target customer groups and achieve a mutual prosperity and development through crowd sharing, brand complementarity, and other methods.


5. Accessible Location

When choosing the location for an indoor children's playground, "accessibility" of the store is a crucial factor that cannot be ignored. Good accessibility means that customers can easily find and reach your playground, which is essential for attracting and maintaining stable customer flow. An ideal store location should have convenient transportation conditions and clear navigation paths, allowing customers to reach the store through the most direct route quickly. If the store location is remote, difficult to reach, or there are many obstacles along the way, potential customers may be attracted to other more accessible stores during the search process, resulting in a loss of potential customers. Therefore, we must fully consider the accessibility of the store in the location selection process, ensuring that customers can easily and smoothly reach the playground, laying a solid foundation for the successful operation of the playground.

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6. Fire safety

In building an indoor children's playground, fire safety is a critical aspect that we must take seriously. To ensure children's safety, the playground's safety exits usually need to be set up at least two or more to provide multiple evacuation routes in emergencies. In particular, when the playground is located in a high-rise building, we must set up independent fire entrances and exits, which are the basic requirements for fire safety in high-rise buildings. At the same time, the completeness of fire protection facilities is also crucial, as they are the key to ensuring personnel safety in emergencies.

In addition to exits and facilities, the venue's electrical wiring must also meet fire code regulations. When wiring the circuit, materials and designs that meet fire protection requirements should be used to ensure electrical safety. Moreover, if high-power electrical equipment is installed in the playground, we must ensure that it is kept at a sufficient distance from flammable and combustible materials to prevent fire accidents. To further ensure safety, a fire and safety channel of approximately 2 meters wide should be reserved inside the children's playground. This channel will play a crucial role in emergencies, providing a smooth evacuation path for personnel and a clear rescue path for rescue personnel. By strictly controlling fire safety, we are committed to creating a fun and safe play environment for children.


7. Competitors

Considering the competition factor, it is recommended to keep a certain distance from peer stores, reduce the occurrence of adverse competition factors, and avoid affecting business performance. Of course, competition is inevitable, which requires expanding the difference between your store and peers, building the core competitiveness of your store. It is essential to further consider providing unique or differentiated services and experiences to attract customers.

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8. Cost and Budget

Evaluate the cost of rent, decoration, equipment, etc., and ensure that they are in line with the budget. Sometimes opening a playground in places with high foot traffic may lead to higher costs, and it is necessary to ensure that the business model can be profitable.


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